Internet Research, Publishing and Marketing

GNMRP Consulting - Research, Data Analysis & Reporting

Research & Data Analysis | Publishing & Content | Internet Marketing & Promotion

Welcome to GNMRP.com's 'Research, Data Analysis and Reporting' page : GNMRP.com can help you develop that abstract site idea into a viable and affordable roadmap to internet business success with a range of research services, data analysis, consulting and reporting related to your company and its online intentions. Make sure that your market is there, assess the competition and marketplace saturation, identify demand and niche opportunities, create relevant content, target the right visitors, attract good customers and maxmise your website and its online presence's return on investment - or ROI for short. We offer both topical and statistical research and reports based on good ethics, sound methodology, clear presentation and jargon-free communications.

Research

Research Ethics are always of the utmost importance to us and our approach is both ethical and informative. All members of the public completing online feedback forms or similar are informed of the reason for the data being gathered, what we will do with that data and who will have access to that data. Data is normally anonymised as completely as possible, whilst still remaining meaningful, before collation and reporting to client. We do not gather or report any personally identifying data from minors. We operate a strict privacy policy and our company is registered with the Information Commissioner.

Methods and Methodology - We drop the hype, undertake meticulous research, do not patronise those offering feedback and present our conclusions, analysis and reports in a professional and accessible format. We actively research through online reporting systems, search engines, directories, third party sites and platforms, live feedback, polls and online questionnaires and back this up with solid verification of the validity of gathered information. We are able to create split tests, contol groups and other specific ways of validating both the data itself and the data gathering process. Our research broadly falls into one of two categories

Topical - Information gathering and collation based research, content disemmination, comparison and summary. Professional, informative and comprehensive reports presenting cross referenced and disemminated information retrieved from diverse authoritative resources listed in a full bibliography and online links index..

Statistical - Data gathering and handling based research, data collation, verification, analysis and reporting. Professional, informative and comprehensive reports presenting statistical and table based information gathered from diverse sources, collated, analysed, referenced and compared with control sources / methods and other previous related online reports.

Data Analysis

We have become increasingly involved in the area of data analysis especially with regards to search keywords and phrases and effective PPC ads, social network advertising, traffic management, successful calls to action, spam and addressing error pollution in email systems, search engine algorithms, CPA / sponsored ad performance, website statistics interpretation and response, marketing campaign planning and forecasting, type-in and keystroke errors, user / customer demographics and many other interesting specifics.

Reporting

We are able to deliver informative, analytical and statistical reports according to your requirements. These can usually include printed hard copy paperwork, Powerpoint, Publisher, Flash, Move Maker or other graphics rich summaries for your offline presentations or as .html documents, viewable online or offline in any browser. Offline presentation files & .html docs supplied on CD, SD card or USB flash media stick.

Goodyear New Media Research and Publishing (GNMRP.com) is an internet research, publishing and marketing consultancy operating as part of Digital Freedom Ltd. (UK).

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